Heinz marketing ketchup packets as fuel for runners
November 15, 2023
While there’s always debate over which foods are better with ketchup — grilled cheese sandwiches, eggs and mashed potatoes to name a few — Heinz now says the condiment pairs well with a run.
In their new campaign, the company claims their tomato ketchup is a good source of energy and that “Runners everywhere are using Heinz Ketchup packets on their runs.” Yahoo
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