On just launched its first real gym shoe, and it’s not messing around

August 18, 2025

Swiss performance brand On has built its reputation on running shoes with cloud-like landings and precision propulsion. But with the launch of the Cloudpulse Pro, the brand is stepping confidently into the weight room, and doing so with intent.

Unlike the On Cloud X or Cloudnova, which straddled the line between fitness and lifestyle, the Cloudpulse Pro is On’s first purpose-built strength training shoe. The Cloudpulse Pro is said to be stable, grippy, and responsive, weighing 305g with a 6mm drop, and features CloudTec cushioning in the forefoot for impact absorption without compromising feel. A Focusboard underfoot adds lateral support and heel lockdown for high-torque lifts and agile transitions. t3