Saucony and Claima Launch New Orleans-Inspired Sneaker
March 13, 2024
Following the release of the Claima x Saucony 3D Grid Hurricane “Claim A Seat” last fall, the pair have a fresh take on the silhouette. The design aims to “inspire and fund the next wave of BIPOC entrepreneurs.”
The Massachusetts-based athletic brand and the independent creative agency just launched a new 3D Grid Hurricane in a purple and yellow colorway that pays homage to New Orleans, the hometown of Claima founder, Bimma Williams. The color combination has come to be synonymous with Claima. FN
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