The Fallout from the Pandemic Bike Boom

January 20, 2023

A month after lockdowns had them wondering about their future in the spring of 2020, they suddenly couldn’t keep up with demand. For a year and a half, staff worked overtime as Americans rolled out their dusty steads or bought new ones. A 50 percent increase in riding, plus supply chain snafus and factory lockdowns dwindled inventories. Then, just as supply and demand evened out last fall, a new challenge walked into stores dressed like a delivery person: a glut of bikes and parts arrived during the darkest days of the year. Triathlete