Latest Sports Breaking News
May 5, 2026
London Marathon sets record after 1.8% of UK adult population applies for 2027 race
The London Marathon has set yet more records with organisers announcing that 1.8% of the UK adult population – more than one million people – have applied to run in next year’s race. Running’s boom was also reflected in a world record 1,338,544 global application for the 2027 London Marathon – up...
May 4, 2026
Finish-line bottleneck in Houston leaves runners stuck
The Astros Race to the Pennant 5K in Houston on Saturday, May 2, 2026, was marred by a severe finish-line bottleneck that left runners stuck and furious. The race, held at Daikin Park (the Houston Astros' stadium), featured a crowded final stretch where the course completely stopped near the last...
April 29, 2026
This New Custom AI Kit Will Fit You Perfectly–And a One-Off Custom Design Isn’t As Much as You Think
Regna, a new Singapore-based triathlon kit brand, uses AI via its PHOTOtoFIT app to scan users' bodies from two photos, capturing 100 precise measurements for individually custom-cut and printed trisuits, cycling kits, and running apparel, making perfect fits accessible without high costs or minimum orders. Priced at $475—competitive with premium...
April 29, 2026
AI Is Transforming Pro Cycling, Whether You Like It or Not. Here’s What It Means for You
Pro racing is on the precipice of an AI revolution, and you’d better get used to it. After years of dabbling at the margins, the way the world’s elite trains, fuels, and races is set to be transformed by both DIY programs and multinational data partners. And all of us...
April 29, 2026
World champion sprinter sues Puma, claiming defective shoes
According to a report by Front Office Sports, on Friday, April 24, four-time NCAA champion and two-time world champion Abby Steiner of Dublin, Ohio, filed a lawsuit in the Massachusetts Superior Court against Puma and Mercedes-Benz Grand Prix, alleging that the spikes and shoes she was given injured her feet. Steiner is seeking more...
April 29, 2026
Adidas Forecasts High-Single Digit Growth Over Next Three Years
Wrapping up another quarter of growth well above industry averages and seeing one it’s the brand’s ambassadors break the sub-two-hour marathon this past weekend, Adidas’ CEO Bjørn Gulden told analysts he expects Adidas to deliver high-single growth in 2026, 2027 and 2027 with stronger gains in profitability. The high-single digit...
April 27, 2026
Adidas’ Record-breaking Marathon Sneakers Hit More Than $5K on Resale Market
Just one day after Adidas’ new super shoe led three runners in the London Marathon to historic highs, the sneaker is already trading for thousands on the resale market. The $500 Adidas Adizero Adios Pro Evo 3, which was worn by the race’s men’s winner Sabastian Sawe and women’s winner Tigist Assefa, was released Monday via the...
April 26, 2026
Kenya’s Sabastian Sawe runs sub-2 world record at London Marathon
Fans showed up to Sunday’s London Marathon, the third stop on the 2026 Abbott World Marathon Majors circuit, expecting fast performances, but ended up witnessing history. The defending champion, Kenya’s Sabastian Sawe, delivered an unbelievable performance to break the two-hour barrier, with Ethiopia’s Yomif Kejelcha also dipping under the mark in a stunning...
April 23, 2026
Nice Mayor Says He Will Cancel 70.3 Worlds – IRONMAN Says Event Still On
Eric Ciotti, who was elected last month to be the new mayor of Nice, outlined his plans to reduce the city’s budget by 60 million euros. Among the cancellations he intends to bring to Nice’s city and metropolitan councils are the upcoming IRONMAN 70.3 World Championship in Nice scheduled for...
April 23, 2026
What’s a Good Cycling Speed by Age? Here’s What the Data Shows
Strava data reveals U.S. average cycling speeds vary by ride type, surface, and age group. Leisure pavement rides average 14.1 mph over 19.2 miles, while dirt leisure rides are slower at 8.3 mph for 10.6 miles. Commutes show pavement at 12.1 mph (4.7 miles) and dirt at 9.8 mph (5.1 miles),...
