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November 5, 2025

Let’s Do This launches NOVA AI Agent Amid U.S. Expansions

SAN FRANCISCO, Calif. (November 5, 2025) /ENDURANCE SPORTSWIRE/ – After experiencing major growth in the U.S. market in Q3, Let’s Do This, the AI Registration Platform for endurance events, has launched a new AI agent, NOVA, by Let’s Do This (NOVA), to better support their partners. NOVA is designed to...

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November 5, 2025

Showcased

80/20 Endurance Launches “NorwegianTraining.com”

November 5, 2025, Lehi, UT /ENDURANCE SPORTSWIRE/ - 80/20 Endurance, a leading provider of online training resources for endurance athletes, today announced the launch of NorwegianTraining.com, a new site offering training plans and workouts based on the Norwegian Method of endurance training and delivered through the industry-leading TrainingPeaks platform. At launch,...

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November 5, 2025

The UK’s First Dedicated Women’s Sports Store Launches: A Trusted Space for Women Who Train, Compete, and Thrive.

November 5, 2025 /ENDURANCE SPORTSWIRE/ - The Women’s Sports Store is the antidote to all the inaccessible and unreliable experiences women have when we shop for the sports gear we need. From kit designed to fit real women, to nutrition that actually nourishes, the platform introduces consumers to brands that...

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November 4, 2025

Internationally Acclaimed Mental Performance Coach Jeff Troesch Shares 150+ Sports Psychology Concepts Used by Professional Athletes

San Luis Obispo, CA / November 4, 2025 /ENDURANCE SPORTSWIRE/ - 80/20 Publishing announces the release of One Day Better: Mental Performance Concepts to Transform Your Game and Life by Jeff Troesch, the acclaimed mental performance coach for professional athletes and major league sports teams. In One Day Better, Troesch...

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October 30, 2025

Polar Paws & Santa Claws 5K Adds a Touch of Holiday Magic with Color-Changing Medals

TOLEDO, OH (October 30, 2025) /ENDURANCE SPORTSWIRE/ — The annual Polar Paws & Santa Claws 5K, hosted by the Toledo Zoo, is bringing extra holiday cheer to runners this season — with a medal that changes color under sunlight. The 2025 medal, produced by X T-shirt, features a playful polar...

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October 30, 2025

Be My Valentine Run 2026 Lights Up the Course with a Magic Shirt That Sparks Emotion

INDIANAPOLIS, IN (October 30, 2025) /ENDURANCE SPORTSWIRE/—  This year’s event shirt, designed and produced by X T-shirt, brings the theme of passion to life through color-changing and sweat-activated effects. Indoors, it starts as a clean pink base with a heart design. Under sunlight, that heart ignites into vivid flames —...

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October 28, 2025

Wiley X Opens First-Ever Pro Shop at Frisco, Texas Headquarters

FRISCO, Texas (October 28, 2025) /OUTDOOR SPORTSWIRE/ – Wiley X, a global leader in premium protective eyewear, is proud to announce the opening of its first brick-and-mortar retail location. The new Wiley X Pro Shop is located at the company’s global headquarters in Frisco, Texas. The Wiley X Pro Shop gives customers a...

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October 28, 2025

Momentum Builds for The Running Event 2025 with 360 Brands Confirmed

PORTLAND, Maine (October 28, 2025) /ENDURANCE SPORTSWIRE/ - The Running Event (TRE), North America’s premier run specialty retail conference and trade show, is gearing up for its largest show to date. Taking place December 2–4, 2025, at the Henry B. González Convention Center in San Antonio, Texas, TRE will bring together the global...

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